Are princess cut diamonds cheaper than round?

Yes. Princess cut diamonds are typically 20–30% less expensive than equivalent round brilliants because less rough stone is wasted during cutting. This makes them an excellent value choice for maximising size and sparkle within a budget.

Why is a solitaire the most popular engagement ring style?

The solitaire has endured as the most popular style because its simplicity is universally beautiful. It places all attention on the diamond, complements any wardrobe, and never goes out of fashion. A well-chosen solitaire is as stunning 50 years from now as it is today.

Are princess cut diamonds cheaper than round?

Yes. Princess cut diamonds are typically 20–30% less expensive than equivalent round brilliants because less rough stone is wasted during cutting. This makes them an excellent value choice for maximising size and sparkle within a budget.

Why is a solitaire the most popular engagement ring style?

The solitaire has endured as the most popular style because its simplicity is universally beautiful. It places all attention on the diamond, complements any wardrobe, and never goes out of fashion. A well-chosen solitaire is as stunning 50 years from now as it is today.

Princess Cut Solitaire Engagement Rings

9 handcrafted designs · Hatton Garden, London

The princess cut is a square or near-square brilliant-cut diamond that offers exceptional sparkle in a modern, geometric profile. It retains more rough diamond weight during cutting than a round brilliant, making it a strong value proposition without sacrificing fire or brilliance.

The solitaire is the purest expression of an engagement ring — a single diamond held aloft by a minimal setting, letting the stone speak entirely for itself. Solitaire settings have been the most popular engagement ring style for over a century, prized for their timeless simplicity and the way they showcase the diamond without distraction.